It started the way so many modern family disagreements do: with a cute photo and a “just sharing with friends” mentality. One parent asked their in-laws to stop posting pictures of the kids on social media without checking first. The response wasn’t a calm “sure, no problem,” but a stung, dramatic curveball: “Wow, you’re acting like we’re not real family.”

If you’ve ever tried to set a boundary around your kids—especially online—you already know how fast it can turn into a referendum on love, trust, and who’s “allowed” to feel included. And suddenly, a simple request feels like you dropped a grenade into the group chat. Welcome to parenting in the age of the internet, where privacy is a value and oversharing is practically a hobby.
The New Family Flashpoint: Kids, Photos, and the Internet
Posting kid photos used to mean printing doubles at the pharmacy and stuffing envelopes. Now it’s one tap, and the picture is everywhere—Facebook, Instagram, a group text, maybe even someone’s “public” story that’s not as private as they think. For a lot of grandparents and in-laws, sharing is their way of bragging, bonding, and feeling connected.
For parents, though, it often lands differently. They’re thinking about digital footprints, facial recognition, strangers saving photos, and the fact that a child can’t truly consent to their life being documented online. It’s not paranoia; it’s a reasonable “we don’t know where this goes once it leaves our hands” concern.
“Not Real Family” Isn’t Really About the Photos
When someone hears “please don’t post without asking,” they can interpret it as “I don’t trust you,” even if that’s not what was said. Add in the emotional charge of grandparent pride, and the request can feel like a slap. The “not real family” line is often a translation of something softer: “I feel shut out.”
But here’s the thing: feeling hurt doesn’t make the boundary wrong. A parent can love their in-laws and still want control over their kids’ online presence. The problem isn’t that someone has feelings; it’s when those feelings get used as leverage to ignore what the parents asked for.
Why Parents Are Setting These Rules More Often
There’s a growing awareness that the internet doesn’t forget. A cute bath photo that gets laughs today can be mortifying in ten years, and it’s not the grandparent who has to deal with it at middle school. Parents are also more aware that “private account” is not a force field—screenshots exist, accounts get hacked, and friends-of-friends can be total strangers.
Some families have practical reasons too: jobs that require privacy, custody arrangements, past stalking, or simply a preference for a low-profile life. Even without a dramatic backstory, many parents just want to decide what’s shared and what stays in the family album. That’s not controlling; that’s parenting.
The Clash of Generations (and Expectations)
Older relatives often grew up in a world where family information stayed within the community. Social media feels, to them, like a bigger version of talking to neighbors or showing a wallet photo. They may not fully grasp that posting is publishing, and publishing has an audience you can’t completely track.
Meanwhile, parents are living in a world where a child’s identity can be pieced together from tiny details: a school logo on a shirt, a first name in a caption, a recognizable park in the background. One person sees a proud grandparent post; another sees a breadcrumb trail. That gap in perspective is where a lot of these fights live.
What “Permission” Can Look Like Without Turning Into a War
In many families, the smoothest fix is making the rule concrete. “Please ask before posting” is clear, but it’s even clearer with specifics: no full names, no school identifiers, no location tags, and no public posts. If you’re okay with some sharing, you can offer options that still protect privacy.
For example, some parents say yes to a family group chat but no to Facebook. Others allow posts only on private accounts, only with faces not visible, or only after the parents have posted the same photo first. The goal isn’t to police people; it’s to prevent the situation where you find out your kid’s photo is online because Aunt Linda’s friend commented “so cute!”
How to Respond When In-Laws Make It Personal
If the in-laws jump to “you don’t think we’re real family,” it helps to answer the emotion without surrendering the boundary. Something like: “You are family. This isn’t about that—it’s about us managing the kids’ online footprint.” Calmly repeating the point can feel boring, but boring is your friend here.
It also helps to avoid getting dragged into a debate about intentions. You can acknowledge, “I know you’re proud and you mean well,” while still saying, “We need you to ask first.” If they keep pushing, the conversation can shift from feelings to logistics: “Can you agree to check with us before posting? Yes or no?”
When the Boundary Gets Ignored
Sometimes people agree in the moment and then “forget” later, which is a convenient kind of amnesia. If it happens, the response should be immediate and consistent: ask them to take it down, and don’t apologize for the request. The more you treat it like a normal rule, the less room there is for theatrics.
And if it keeps happening, families often move to consequences that match the situation. That might mean fewer photos sent, watermarking pictures, or sharing only in controlled apps. It’s not about punishing grandparents; it’s about protecting the kids and making sure the parents’ decision actually matters.
A Compromise That Still Respects the Parents
Compromise works best when it’s not “parents give up, relatives do whatever.” A real compromise might be: “You can post one photo a month, but only to a private list, with no names or locations, and only after we approve.” That gives the in-laws a way to share joy while keeping the parents in the driver’s seat.
Another underrated move is giving relatives “shareable” photos—ones you’re comfortable seeing online. It sounds a little like press assets for a celebrity baby (which is funny until you realize it’s kind of true), but it can reduce friction. People often behave better when they have something they’re allowed to do, not just a list of don’ts.
The Bigger Point: Your Kids, Your Call
There’s a simple principle underneath all of this: parents are responsible for their children’s safety and privacy, so parents get final say. Extended family can be deeply loved, “real family,” and still not be entitled to broadcast a child’s image. That’s not rejection—it’s boundaries doing their job.
If the in-laws are upset, it may take time for them to adjust. But the healthiest families aren’t the ones where nobody ever feels hurt; they’re the ones where hurt feelings don’t override basic respect. And if anyone’s tempted to call you controlling, you can always shrug and say, “Yep. I’m controlling my kid’s presence on the internet. That’s literally the gig.”
More from Willow and Hearth:
Leave a Reply